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24 Nov 2017 Health Club Management Handbook
 
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5   Introduction
Editor’s letter
There’s a new mindset among consumers regarding how they want to consume fitness – and it means the health club sector will need to place greater emphasis on creating unique, engaging experiences, says Kate Cracknell
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12   Foresight
Fitness Foresight™
A new breed of wearable technology, fitness nights out, DNA testing and software as king. We round up some of the trends set to define the global health and fitness industry in 2016 and beyond
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24   2016 Events calendar
2016 Events
The key conferences and events for the health and fitness sector in 2016
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30   Industry insights
2016 predictions
What might the coming year bring for the fitness and physical activity sector? We ask our expert panel
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40   Industry insights
The year ahead
A proliferation of opportunities to be physically active. ukactive’s Steven Ward looks ahead to 2016
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44   Industry insights
Consumer trends for 2016
Vicki Loomes of trendwatching.com outlines five consumer trends your business should be embracing in 2016
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48   Industry insights
The Uber-all economy
There’s a new, more relaxed attitude among consumers in terms of loyalty, says Imke Schuller of The Futures Company
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52   Foresight
Spa Foresight™ 2016
Our experts examine the trends that will shape the future of the spa and wellness industries
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60   Research round-up
Sector statistics
Key facts and figures in the area of health and fitness, from the expansion of the sector to changing consumer needs and the health challenges faced by society
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64   Research round-up
Science snapshots
We round up some of the latest research in the areas of health, fitness and wellbeing – including studies on the impact of exercise on asthma, and the health benefits of intermittent fasting
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68   Research round-up
Shaping up
The fitness industry may be growing, but it needs to do even more to achieve future success. David Minton looks at moves in the private and public sector, and the need for all clubs to better embrace the power of social media
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72   Research round-up
Better than you think
We’re consistently wrong about how much physical activity people actually do – and it affects our own inclination to exercise. Hannah Shrimpton reports on the findings of Ipsos Mori’s research
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76   Research round-up
It all adds up
Is it worth encouraging your members to visit their health club more frequently? Dr Melvyn Hillsdon does the sums based on the latest data and findings from the TRP 10,000 survey
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84   Research round-up
All the rage
Stephen Tharrett and Mark Williamson of brand insights firm ClubIntel share a glimpse into the work and resulting outcomes of the recent 2015 International Fitness Industry Trend report - What’s All the Rage
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88   Research round-up
Demonstrating value
Mintel’s senior leisure and technology analyst, Paul Davies, looks at the current state of the health and fitness market, and asks how club operators can be more innovative in 2016 and beyond
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92   Research round-up
Fitness on the rise
The European fitness market continues its strong growth, with the total number of health and fitness club members now exceeding 50 million, according to the latest European Health & Fitness Market Report
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96   Research round-up
From the operators
Work experience is more important than academic qualifications, and secondary spend is a growing focus. Mike Hill of Leisure-net Solutions canvasses the views of some of the UK’s leading health and fitness operators
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102   Who's who
UK operators
An A–Z listing of key UK operators, including CEO information and plans for 2016
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136   Who's who
European operators
Who’s blazing a trail in your market? We round up a selection of leading operators in Europe
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154   Who's who
The age of independents
A selection of innovative projects from independent operators
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160   Products & Services
Company profiles
Information on leading fitness suppliers and training providers
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234   Products & Services
Industry organisations
Key trade bodies in an A–Z listing
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238   Products & Services
Product selector
Industry suppliers listed by category – a fast, easy way to find the products and services you need
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246   Products & Services
Supplier contact book
Contact information for suppliers and service providers across the sector, in a handy A–Z listing
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