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HCM Handbook 2026-2027 Volume 18: Features
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Research
Critical friend
Another piece of research which Total Fitness has shared with the industry. As the industry becomes ever more tech-driven, it’s a reminder not to forget the basics – welcoming staff, cleanliness and not being too crowded
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Industry insight
Stand together
Industry veteran, Martyn Allison, provides a reality check with the reminder that so many people are still priced out of physical activity. He calls for cross-sector collaboration to tackle the problem
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Industry insight
Mainstream model
Franchising is booming – Europe’s three biggest operators are planning to use this model to grow in new territories; Purpose Brands is opening a club each day and Crunch Fitness and Jetts Fitness have planted flags in India
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Click here to visit the Les Mills website>>
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Companyprofiles
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| PerformX Live |
The unmissable business of fitness event.
21-22 March 2024. Tobacco Dock, London
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| Zynk - wellness design experts |
| Zynk are a team of specialist interior architects and designers with more than 25 year’s experience in the wellness sector. We help businesses of all shapes and sizes create successful health, fitness, spa and wellness ventures through intelligent, multi-disciplined design solutions that connect brands with people.
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| Swimming Teachers' Association (STA) |
| The Swimming Teachers’ Association (STA) is a national governing body for swimming and a UK-registered educational charity (No. 1051631), dedicated to the preservation of human life through the teaching of swimming and lifesaving.
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| Xplor Fitness & Leisure |
| Today’s fitness and leisure brands need technology that powers standout fitness experiences and keeps pace with changing member expectations. From independents to global franchises and chains, Xplor's software is the operational backbone behind the member journey – making it easier to deliver seamless experiences, build lasting loyalty, and grow with intention.
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Click here to visit the EGYM website>>
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Click here to visit the Technogym website>>
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